Beauty

As the global skincare market for women experiences a boom, India’s growing purchasing power is seeing astronomical valuations being forecast for the domestic market as well, which includes the retail of international luxury brands. In line with the plugged-in, informed consumer’s discerning shopping strategies, Canada-based beauty aficionado Kastoori Barua offers a comprehensive guide to decoding the price-points of higher-end products
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From Melbourne to Mumbai, dive into a young beauty enthusiast’s journey of forging Harkoi – a modern, pandemic-bred clean beauty brand that seeks to normalise catering to darker complexions
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Initially founded across the seven seas, the beauty brand Shankara is dedicated to upholding the values of one of the world’s oldest systems of traditional medicine in a contemporary context
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Broccoli seed oil, goat milk and kaolin clay – the Coimbatore-based Vilvah is experimenting with unorthodox ingredients that do wonders for the skin and hair
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For aspiring actor Diya Patel, the quiet power of Meryl Streep’s talent combined with her confident self-acceptance while rising to the top of a judgemental industry has proven to be a lasting inspiration, and she channels the screen icon’s early years in an exclusive shoot for Verve
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From being ideated in a 10-by-6-foot research lab to appearing on your cosmetics shelf, a deep-dive into the birth of an upcoming Indian personal care brand
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How does a conscious beauty brand carve a niche for itself in the current landscape, when the industry is inundated with new sustainable offerings on a daily basis? Prasanthy Gurugubelli, founder of Daughter Earth, talks to us about garnering a cult following on the back of robust R&D and stringent sourcing processes
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A mother-son duo carries forward a centuries-old family tradition with their holistic wellness brand that has customised products for the hair, face and body
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The newest addition to Hermès’ Eau des Merveilles family is the L'Ombre Des Merveilles, French for “the shadow of wonders”, which serves up a tender blend using only three raw ingredients: incense, tonka bean and black tea.
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The wisdom of past generations provides the foundation for The Tribe Concepts, Amritha Gaddam’s conscious, organic skincare brand, finds Verve
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Circumventing the misassigned stigma associated with hemp in India, Harshaavardhan Redi Sirupa and Namrata Reddy Sirupa have carefully carved a space for themselves in the luxury wellness industry with Satliva, a home-grown skincare brand with hemp seed oil at its heart. Here, they talk about the natural beauty brand's bestselling products, why they're great for the monsoon and the founders' commitment to sustainability
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Have women reclaimed make-up and skincare as a form of empowerment, or have we simply submitted to a capitalist power structure that would like us to believe consumerism equals emancipation? Verve delves into these grey areas as four women examine their changing relationships with beauty under lockdown. 
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