Featured | Verve Magazine - Part 4
India's premier luxury lifestyle women's magazine

Current Features

The much-talked-about grand interiors of Sabyasachi Mukherjee’s new flagship store in Mumbai are infused with a sense of uber-nostalgia, largely derived from the City of Joy’s fabled past. In an evocative experiential piece, ANURADHA MAHINDRA, Founder-Editor, Verve, wonders if he is really at home with splitting the two sides of his persona — the one that is looking to break into the global market by selling a restrained “Indianness”, from the other that is so rooted in his Bengali identity. And asks whether it is now time for the designer — whose work marries his rich aesthetic with high culture — to evolve as a cohesive whole in order to create a purposeful body of work in the modern context
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The founder of the almost decade-old contemporary art gallery in Mumbai tells us what colours her artistic vision and how the new space has been designed to grow their gallery programme
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April 25, 2023

New-Age Banarasi: Ekaya Continues to Challenge The Status Quo Through Its Collaborations

Text by Mallika Chandra. Photography by Nishanth Radhakrishnan. Art Direction by Mallika Chandra and Asad Sheikh. Styling by Asad Sheikh and Sarah Rajkotwala. Models: Noreen Parinaaz and Vee at Feat. Artists.

Through an exclusive fashion shoot, Verve delves into the various elements that make up Ekaya Banaras’ boundary-pushing campaigns and the distinct imagery that forms their core. A conversation with its CEO Palak Shah and her frequent collaborator Nikhil Dudani of Feat. Artists sheds light on the creative processes and inner workings of the brand that has, for over 10 years now, been consistently creating mood boards that present age-old Banarasi textiles in a new light
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Not only did Dior’s recent Fall 2023 show at South Mumbai’s Gateway of India capture popular imagination globally but it also put India front and centre of the spectacle. On display was the brand’s intent to play up the Indianness, as its creative director of women’s lines, Maria Grazia Chiuri, sank her teeth into all that the city and country have to offer. VERVE’S FOUNDER-EDITOR, ANURADHA MAHINDRA, looks beyond the fashionable vignettes to give her insights on how the major French brand crafted a seamless narrative around culture and inclusivity to deepen ties and cement brand presence in a burgeoning luxury market
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The showcase at the iconic Gateway of India, the elevated guest list, the presence of diaspora celebrities and stars from Hindi cinema, and the wide real-time coverage, could suggest that the event had been strategically planned keeping fluctuating global trends — and rising aspirations in the country — in mind…
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April 06, 2023

A visit to the Chanakya Ateliers in Mumbai — the custodians of craft and Indian textile techniques, with a strong connect to the House of Dior — makes apparent an enduring will to preserve the plural craft of embroidery while imbibing it with modern savoir faire
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