Banarasi | Verve Magazine
  • Dec-Jan 2021
  • Volume 20
  • '21 Issue 01
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Banarasi

April 25, 2023
Banarasi, Campaigns, Collaborations

New-Age Banarasi: Ekaya Continues to Challenge The Status Quo Through Its Collaborations

Text by Mallika Chandra. Photography by Nishanth Radhakrishnan. Art Direction by Mallika Chandra and Asad Sheikh. Styling by Asad Sheikh and Sarah Rajkotwala. Models: Noreen Parinaaz and Vee at Feat. Artists.

Through an exclusive fashion shoot, Verve delves into the various elements that make up Ekaya Banaras’ boundary-pushing campaigns and the distinct imagery that forms their core. A conversation with its CEO Palak Shah and her frequent collaborator Nikhil Dudani of Feat. Artists sheds light on the creative processes and inner workings of the brand that has, for over 10 years now, been consistently creating mood boards that present age-old Banarasi textiles in a new light
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