Sustainability

It is hard not to factor the environment into any long-term plans for the way we live. Three urbanites from different age groups and walks of life — Reem Khokhar, Karishma Sehgal and Aditya Dubey — have opted to stop being passive and made irrevocable choices that align with the well-being of the planet. By respectively sticking with a decision taken in her teens to not have children, choosing to design a sustainable personal wardrobe and juggling an education with climate change activism, these determined citizens of the Earth share how their tomorrows have been affected by the deterioration of the natural world today.
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Two women. Two start-ups. Two thought leaders. The result of an impromptu idea, Ankiti Bose’s Singapore-based digital fashion marketplace, Zilingo, is en route to a billion dollar valuation just four years after its launch. Its rapid rise caught the eye of fellow businesswoman Kiran Mazumdar-Shaw, founder of the over-four-decade-old Biocon, who herself holds an unmatched position in corporate India. She naturally takes a mentoring stance when Verve combines the entrepreneurial powers of the Bengaluru-born disruptors for a reliably impressive exchange of ideas as Shirin Mehta listens in
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Creative consultant Ekta Rajani and businessman Suresh Rajani may share the same blood, but their approaches to style are hardly related. The daughter’s downsized and minimalist-yet-original wardrobe has inspired young consumers to re-evaluate their purchasing patterns, while the equally couture-conscious father follows a more outlandish school of fashion. Verve spends a day observing the pair’s tailor-made modes of self-expression
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In conversation with the academic director of the International fashion school on shaping the next generation in design.
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Designer Saurabh Mahajan talks about his efforts to offer transparency to the consumer through his interior and accessories label
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From the show format to the question about unsold garments Team Verve asks designers from Day 2 of the Lakmé Fashion Week line-up to share their thoughts on the vision and values of running a sustainable label in the current fashion landscape.
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