Italian luxury brand
For a house with a 90-year history, there can never be a singular muse, or any one person who inspires or defines its traits. Gucci describes its woman as ‘forever now’. To understand her better, Verve creates a collage of all the women who have been patrons and faces of the Italian luxury brand – not just personas projected through campaigns, but real women over the decades who have connected with the company’s ethos. This is a complex character sketch of the 90-year-old Gucci woman
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