Sherina Dalamal On Her Personal Style | Verve Magazine
India's premier luxury lifestyle women's magazine
June 10, 2016

Sherina Dalamal On Her Personal Style

Text by Saumya Sinha. Photographs by Tejal Pandey

The designer lives her life in a dewy array of haute hemlines and seductive sheers…but in an emergency, she is all for the little black dress

Sherina Dalamal sums up her approach towards style in a few simple words — “blue jeans and white T-shirt,” claiming that “it’s the most successful combination that is simply infallible”. The London-born-and-raised fashion designer has found her creative expertise in bridal couture which she loves for “its distinctive cuts and innovative embroideries”. And with a specialisation in couture embroidery from L’Ecole de Lesage, she delivers top-of-the-dresser pieces for “classy, upfront women”.

A passionate lover of the 1960s era (think Breakfast at Tiffany’s) for its glamour, femininity, romanticism, and the forever-stylish little black dress, her creations are a direct reflection of her sartorial taste. When it comes to dressing up, she revels in the effortlessly cool combination of cream-coloured pants and a cotton shirt, a day look the maven swears by.

With labels like Topshop, Marchesa and Azzedine Alaia in regular rotation, the couturier lives the perfect dream of every fashion lover. Her wardrobe is a mix of the timeless and the mod with all the key pieces including a sequined Chanel clutch, a tailored Joseph blazer, a crisp white Anne Fontaine shirt, jeans from Topshop and J Brand, a Rolex timepiece and a pair of Louboutins that’ll punctuate the simplest ensemble. Certainly simple yet dazzlingly spiffy is what her closet looks like, an effect that naturally extends to her approach towards make-up, which she believes shouldn’t look “made-up”.

Dalamal’s nine-year-old label, Cherie D, is loved by style connoisseurs and A-listers alike. The brand not only boasts of couture, bridal and Indian cocktail collections but is also picking up pace in the e-commerce space. Not one to downplay either silhouettes or attitude, she knows how to work it and belongs to a school of thought which urges you to understand that “fashion is a way of expressing yourself…so, make sure you’re saying the right thing,” she signs off.

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