India's premier luxury lifestyle women's magazine
June 10, 2016

Sherina Dalamal On Her Personal Style

Text by Saumya Sinha. Photographs by Tejal Pandey

The designer lives her life in a dewy array of haute hemlines and seductive sheers…but in an emergency, she is all for the little black dress

Sherina Dalamal sums up her approach towards style in a few simple words — “blue jeans and white T-shirt,” claiming that “it’s the most successful combination that is simply infallible”. The London-born-and-raised fashion designer has found her creative expertise in bridal couture which she loves for “its distinctive cuts and innovative embroideries”. And with a specialisation in couture embroidery from L’Ecole de Lesage, she delivers top-of-the-dresser pieces for “classy, upfront women”.

A passionate lover of the 1960s era (think Breakfast at Tiffany’s) for its glamour, femininity, romanticism, and the forever-stylish little black dress, her creations are a direct reflection of her sartorial taste. When it comes to dressing up, she revels in the effortlessly cool combination of cream-coloured pants and a cotton shirt, a day look the maven swears by.

With labels like Topshop, Marchesa and Azzedine Alaia in regular rotation, the couturier lives the perfect dream of every fashion lover. Her wardrobe is a mix of the timeless and the mod with all the key pieces including a sequined Chanel clutch, a tailored Joseph blazer, a crisp white Anne Fontaine shirt, jeans from Topshop and J Brand, a Rolex timepiece and a pair of Louboutins that’ll punctuate the simplest ensemble. Certainly simple yet dazzlingly spiffy is what her closet looks like, an effect that naturally extends to her approach towards make-up, which she believes shouldn’t look “made-up”.

Dalamal’s nine-year-old label, Cherie D, is loved by style connoisseurs and A-listers alike. The brand not only boasts of couture, bridal and Indian cocktail collections but is also picking up pace in the e-commerce space. Not one to downplay either silhouettes or attitude, she knows how to work it and belongs to a school of thought which urges you to understand that “fashion is a way of expressing yourself…so, make sure you’re saying the right thing,” she signs off.

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