Sachin Tendulkar | Verve Magazine
India's premier luxury lifestyle women's magazine

Sachin Tendulkar

#MeToo, advent of television, anti-Sikh riots, Aruna Roy, CAA, Citizenship Amendment Act, Defining India: Through Their Eyes, economic slowdown, Editorial Director, India Today, Indira Gandhi assassination, Journalism, Kailash Satyarthi, liberalisation, Malala Yousafzai, Mandal, MGNREGA, National Register for Citizens, NDTV, News Anchor, NRC, print journalism, Raagini, Sachin Tendulkar, Section 377, Sonia Singh, Suhaani, The Dalai Lama, The World This Week, women news anchors, Yaamini

It’s News To Her

Text by Shraddha Jahagirdar-Saxena. Photographed by Prithvi Pictures. Hair by Jasmeet Kaur; make-up by Ritika Gandhi; both at Make-up Designory India

In the current national scenario, the economic liberalisation of 1991 – that, to a large extent, shaped our dreams – seems to be a thing of the distant past. Sonia Singh, editorial director, NDTV and mother of three, who has been reporting on the country’s ups and downs for over 20 years, tactfully balances an objective big-picture outlook with her maternal sixth sense. During a Sunday afternoon in her home, she offers Verve an even-handed take on re evaluating history and preparing for what lies ahead...
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Sachin Tendulkar, Pepsi

Before the turn of the century, advertisements weren’t as ephemeral or easily forgotten as they are today. We were constantly greeted by the same limited number of commercials on every channel — of which there were only a handful — and ad makers could create a lasting impression thanks to a dedicated viewership. Featuring some of the country’s biggest stars, these ‘hidden persuaders’ continue to be as impactful as they were during the decade in which they were first aired, perhaps due to the immense cultural value we seem to place on nostalgia.
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Tendulkar in Wisden, Sachin Tendulkar, Anjali Doshi, books, cricket
February 11, 2016

Anjali Doshi on Tendulkar In Wisden

Text by Shraddha Jahagirdar-Saxena

A sneak peek into a new anthology on Sachin Tendulkar's career highs...
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Sachin Tendulkar at the launch of the BMW i8 in Mumbai
February 24, 2015

Overheard: “I​t's time to get a bigger parking lot!” at the launch of the BMW i8 in Mumbai
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7 Conversation Starters To Save The Party

Text by Nittal Chandarana

Got the perfect dress but missed what happened in the country while you were on the Riviera? No issues, Verve's round-up of what happened this year will sort you out
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Souza Indian Art
December 06, 2014

A Christie’s auction, a satirical show and an exhibition encompassing sports – Verve presents a variety of offerings for art aficionados
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