India's premier luxury lifestyle women's magazine

’90s confection

Phantom Cigarettes
February 21, 2019

A Quest For Phantom Sweet Cigarettes

Text by Kamakshi Ayyar. Photographs by Shruti Jain

When the popular ’90s confection, Phantom Cigarettes began to disappear from Mumbai’s kirana shelves after the millennium, Kamakshi Ayyar never gave up the hope of re-encountering her favourite childhood treat. The Hong Kong-based writer reflects on how this constant search for an object from the past represents a longing in the present.…
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