Closet Confessions: Pernia Qureshi

Stylist and fashion trendsetter Pernia Qureshi ​turned entrepreneur with her venture www.perniaspopupshop.com — ​and opened up a new world for those who love to shop online. ​Her eponymous label brings to your wardrobe a fine fusion of feminine and class​ic styles.

“My favourite brand is ​definitely ​Zara! I love their collection and usually get my everyday basics from them.”

“My style mantra is to wear what I like. ​To an extent, appearances are important​ ​because ​whether we ​like it or not, we do judge a book by its cover. We might change our opinions later; but that surely is the first reaction.”

“My latest splurge was Royce’ potato chips covered with chocolate. I just can’t get enough of them!”